More than 140 people attended the 10th media party and second annual Literally Summer Media Party last night (17th June 2014) at Beaufort House, Kings Road in Chelsea. They all had three things in common: a passion for good food, delicious wine and brilliant books. Thankfully, that’s just what was on the menu! Guests included Mr Hendrix, the famous Pomeranian Puppy star of the Mr Hendrix pre-school picture book series (he stole the show!), author Mary Hamer (Kipling & Trix), David Zen (The Deal), Philip Whiteley (Ampthill Literary Festival organiser), Books4Media and many journalists and bloggers.
Organised by Helen Lewis, director at Literally PR, a boutique PR agency which specialises in supporting creative authors, small and independent publishers, and food&drink brands, the evening was a resounding success with many people commenting on how relaxed, informal and fun these media parties always are. This was the biggest party in the company’s history with more than 200 on the guest list and at least 140 attending on the night.
Sponsor partners showcased their books, English wines and Green Saffron sauces and spices, and guests took home review copies and samples. Each sponsor partner gave a speech and we heard from Dr Dominic Selwood’s huge success, selling 17,000 of his epic novel The Sword of Moses in just a few months. On the evening he chatted with journalists from the nationals and discussed TV opportunities with producers.
Abiola Bello, with her huge and growing fan base for teenage fantasy fiction Emily Knight I AM…, talked of her plans for a pop-up story to be introduced in August (a fabulous marketing idea!) and how her first book’s success and PR campaign resulted in her signing a literary agent for book number two.
Chelsea was the perfect setting for Sarah Bramley’s first press event, to mark the release of the second edition of Chelsea Wives & Their Mistresses. Sarah took the bold move to buy back the rights to this book, add 30,000 words to make it more realistic and true to her life experiences, and just a touch racier, before re-releasing it in September 2014.
Prolific writer Sonja Lewis gave us all the debut unveiling of her new, upcoming collection of short stories: The Seasons, due for publication in October 2014. This was a unique chance to hear the story being read as intended, as written, by the author herself. The gripping excerpt showcased Sonja’s high quality writing and left many of us wanting more! If you’d like to get on the waiting list for advance copies just ask.
Lee Brown, our Geordie in residence, entertained the audience with a brief overview of the story of A Very British Afterlife, leaving listeners intrigued as to the ending (the book is out soon!). “For the first time in his life Vincent Dabney feels that everything is finally falling into place. Tragically, just as he is about to propose to his girlfriend, his life is cut short 30 years too soon.”
David Williams, Filthy Creatures poet, captured everyone’s attention with his reading of Labrador: A wonderfully smelly dog. This wickedly funny poem made everyone giggle and tempted many of the journalists in attendance to go over and chat with David and his team to find out more about the official press launch (2nd July at The Swan at Shakespeare’s Globe). Guest list enquiries to email@example.com please.
Julia Trustram-Eve provided wonderful insight into the delicious world of English Wines and received a round of applause when she explained how English wines were smashing their French competitors in awards time and time again! The wine tasting corner (as it became known) was a rather popular place, with journalist and wine writer James Graham being roped in to support Julia during the busier times!
Finally, Arun Kapil, founder of the incredibly gorgeous-looking (and tasting) Green Saffronproducts, introduced his new recipe book, printed by Pavillion, which will be out later this year and enjoyed the chance to show off their brilliant spices, loved by many of the country’s top chefs including Heston Blumenthal, before rushing off to catch his plane back to Ireland!
Literally PR has had various enquiries from potential new clients already since the party and it was a huge thrill to meet so many people who have supported us and our clients over the years, but also to see some familiar faces who are becoming regulars at the parties (brilliant!). Next year will be bigger and better – I hope to see you there again!
For those who said they would donate to SUDEP Action ahead of my sky dive on the 28th June, as part of my fundraising for my beloved sister in law who recently passed away, here’s the link to the gifting page (with huge thanks): http://uk.virginmoneygiving.com/fundraiser-web/fundraiser/showFundraiserProfilePage.action?userUrl=helenlewis1980
For details of PR packages and costs please get in touch.
For a current client list please see: http://www.literallypr.com/public_relations/file/authors.php
For those who are looking for review copies of any books we represent, or samples of any food&drink brands, please get in touch: firstname.lastname@example.org.